EVEN MORE REASON TO KEEP IT LOCAL...

With the introduction of the retailers Loyalty Card there is even more reason to support your local businesses and retailers in Harpenden, Redbourn and Wheathampstead.
 

By keeping the loyalty card about your person, you will be able to take advantage of the latest incentives being offered in the three local shopping areas and at the same time help to improve the vibrancy of these shopping areas.

Keep an eye out for the publicity posters in retailers windowsfor details of their current offers. For full details of shops, businesses and offers in the three local shopping areas please visit www.harpendendirectory.co.uk

WHAT IS THE SCHEME ABOUT?

We want to sustain interest in the Keep it Local brand through a loyalty card which businesses and retailers can use for individual, bespoke promotions. Each business and retailer will be able to promote their unique offers when they want. This could be monthly, weekly or even daily. It is expected this will increase high street vibrancy as product offers constantly change.

The introduction of a loyalty card is expected to provide a proactive promotional opportunity for Businesses and Retailers in Harpenden, Redbourn and Wheathampstead, encouraging residents to source local goods and services. It is a project refreshing the ‘Keep It Local’ campaign and successfully brings the business and retailer closer to local residents.

Each Local Council will issue loyalty cards to every household through this special edition Newsletter. Cards will also be available in each Local Councils’ information point or office. Increasing the vibrancy of the area in the northern part of the District will have a positive impact on over 1,000 businesses.

It will: create a strong sense of place and promote community cohesion, help in the retention of jobs, stimulate growth and promote reliance and resilience in the local economy.

Businesses and retailers can pick up further posters at Harpenden Directory, 65 High Street, Harpenden.